"Fujian Style Clothing" Attacks International Brands

The pace of internationalization of textile and garment industry has accelerated significantly this year.

Not only overseas groups, but also domestic enterprises chanting "China".

China's garment industry is more mature in sharpening, and has a clearer understanding of its future development path.

Building value chain on the industrial chain is China.

Indeed, only the superior quality and the fair price are not enough, and the brand is the fundamental of the international market strategy.

"Quantity expansion is not the goal pursued by China's textile industry. It is the direction for the development of China's textile industry to further improve product quality, realize the pformation of growth mode and strengthen international cooperation."

Bo Xilai, Secretary of Commerce, was still speaking.

The smoke of competition has already spread over the textile and garment industry.

If you do not make a card, you will become a man.

The total number of textile and garment enterprises in Quanzhou is nearly 10000, with about 500000 employees and about 70000000000 yuan output value, accounting for 10% of the total output value of the textile and garment industry in China.

The discerning Quanzhou businessmen are fully aware of this tense situation.

Zhou Shaoxiong, President of Quanzhou textile and Garment Association, told an early morning newspaper reporter in Beijing that China's clothing industry has entered the era of competing with internationally famous brands. With strong brand effect and successful market operation mode, international brands will bring huge impact to domestic immature clothing brands.

Of course, the way to create a brand is hard to achieve overnight. Besides, Quanzhou enterprises want to create a global brand.

Everything is just beginning.

Everything remains to be done by textile and garment enterprises.