Wealth Story Of Liu Qingyun, An Old Shoemaker

Many people think that repair shoes The entry threshold is low, but it's just a small play, and can't make a lot of money. But in Jiefangbei, Yuzhong District, there is an 85 year old shoemaker, Liu Qingyun, who likes to ponder over old shoes suffering from "difficult and miscellaneous diseases". Pointed shoes, which were popular a few years ago, are out of fashion now. They can't be worn at home. How can we deal with these shoes? The old man came up with an ingenious way to change the pointy head into a round head, and the old leather shoes "came back from the dead", which are popular with beautiful ladies. At the end of the year, Liu Qingyun's shoe repair shop recorded 8000 yuan per month.

　　 The old shoemaker likes to ponder fashion

　　 Liu Qingyun Our shoe repair shop is located next to Jiefangbei 402 Station. He told the reporter that at the age of 12, he had been working with shoes for 73 years since he had lived a long life and became a student apprentice in the shoe shop in the main city. Now his grandchildren have got married and started their careers. It is reasonable to say that they should enjoy their old age at home. "But after working with shoes all their lives, they just can't bear to part with those regular customers."

The old man's shoe shop has to pick up twenty or thirty pairs of shoes every day. "The key to a good business is to follow the market trend." Liu Qingyun said that with the improvement of living standards, the quality of shoes is also very different. If shoe repair only focuses on sewing and patching, there will be little room for development. At present, he likes to stroll around the department stores every season to think about the repair problems of various new types of shoes. The toe cap "tip to round" business, which is now the main source of income of the store, was first thought out by him to catch up with the market trend.

　　 Bring old shoes back to life

Liu Qingyun said that pointed shoes were popular in the market a few years ago, but because they were not practical due to foot injuries, they soon became obsolete. Previously, many customers came to him with pointed shoes to ask him for advice.

The upper and sole are all good, but the toe cap is uncomfortable, so change the toe cap. But what kind of toe cap should I change? Eighty five year old Liu Qingyun went to the nearby department store to study carefully and found that round toe shoes are the most popular nowadays. Therefore, the old man began to "change from sharp to round". By his hand, the whole process cost only 30 yuan, and a pair of outdated pointed shoes became fashionable round head shoes.

Once this service was launched, it was immediately sought after. Especially in the second half of last year, the business volume of changing shoes increased significantly, and the store received at least 20 pairs of shoes changing every day. "The financial crisis has made everyone become thrifty, and the business of changing toe caps is even more glorious." Liu Qingyun said that at the end of last year, many of the toe caps were changed by small white-collar workers.

　　 Capture four generations of loyal customers

Liu Qingyun's shoe repair shop is open almost every day of the year except for the closure of the New Year for 4 days, and his shoe repair fees are almost unchanged. For some time, because the business of changing shoes is so good, the peers around have started to follow the trend, and the price has even reached 60~70 yuan per pair. But Liu Qingyun still charged three years ago, 10 yuan for changing heels, 20 yuan for adding palms, and 30 yuan for changing sharp shoes

Although the charge is not much, a 10 square meter store can now earn 8000 yuan a month. Speaking of the secret, the old man pointed to the banner on the wall and said, "Honesty and quality assurance". Customers believe in his craftsmanship and integrity. The old man said that his shoe shop has had four generations of loyal customers since the beginning of liberation. One of the customers of his age lives in Yuzui, Jiangbei, and he can't walk any more. He also lets his children do his business. Many customers even came to him with a pair of leather shoes worth thousands of yuan. "What our guests miss is our honesty in repairing shoes."

　　 Shoe repair should also keep pace with the times

The times are changing, the pace of life is accelerating, and the trend of fashion is constantly updating. Even if a pair of shoes can't be repaired, if they can't keep pace with the times, they may be eliminated from the market. This is the inspiration given to us by the 85 year old shoemaker Liu Qingyun.

Liu Qingyun likes to think about the old shoes with "difficult and complicated problems" when he is free. This is the secret that he can always find the market. If he is not thoughtful and does not use his brain, I'm afraid he will never find the market demand for pointed shoes "face changing" round toe shoes.

In addition, Liu Qingyun's motto is "Honesty and quality". In the modern society where material desires run rampant, the simple truth he believes in makes his craftsmanship and integrity attract more customers.

"Shoe repair is a craft. If you want to visit, you have to think hard about it." The old man said that in the past, shoe repair was just to nail a shoe sole, roll a thread, or sew and mend. There was no special technology. Nowadays, the price of shoes has increased, and the materials for making shoes are much richer than in the past, including deer skin and even more high-grade ones. We need to learn more to revise our skills so as to keep up with the market trend.

Now, the old people's shoe repair process has changed from simple nails and sewing to complicated and complicated technologies such as sticking, nailing, sewing, color correction, and changing from big to small, from small to large, from zipper to toe cap. The toe cap is long, short, the vamp is faded, colored, the style is out of date, and the sample is changed, which can't be done on the ordinary shoe stands. The old man said that if you change your thinking, you can find a different market.