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Chinese Embroidery Makes Her Find A Way To Start Her Own Business.

2013/2/22 14:26:00 11

The Hometown Of Embroidery In ChinaClothing And AccessoriesSuzhou Embroidery

< p > I am a romantic and personalized Chengdu girl. After graduating from Sichuan University in 1996, I was lucky to be admitted to Berlin university because of the higher score of TOEFL.

When I first arrived in Germany, I was somewhat difficult to adapt because of different living habits.

Later, when I was in contact with the Germans, I was surprised to find that they were very rich. If there were any jobs in their homes, they seldom employed people.

The reason is simple: people advocate "one skill and many talents".

A friend from Berlin said that many Germans had second, third or even fourth occupations. It was very common for a person to eat a few bowls at the same time.

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< p > < > strong > aura flashes, from the embroidery found business opportunities < /strong > /p >


< p > the price of Germany is very expensive. The price of a half kilo of lettuce is 3.5 Mark, which is equivalent to 14 yuan.

So living expenses here is huge and living is rather difficult.

Some girls in Germany chose to take the "shortcut". For example, a Russian girl I knew, because a "more than 50 year old" businessman on the side had changed from an ugly duckling to a white swan.

But I disdain it.

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< p > to solve the problem of survival, I first worked in a supermarket, and later, listening to my friend's advice, set up a fashion shop myself.

What is unexpected is that despite the fact that many women come in to see clothes, they really pay little, because in recent years, as domestic manufacturers compete for price cuts and vicious competition, in the eyes of Europeans, cheap Chinese a href= "http://cailiao.sjfzxm.com/matertial /show/default.aspx" > clothing "/a" has become synonymous with "stalls".

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< p >, however, < a href= "http://sjfzxm.com/news/index_f.asp" > clothes < /a > although it is not sold, many people are very interested in embroidery for decoration in the shop.

This kind of embroidery with complex production techniques and vivid pictures is considered to be the real "Chinese art".

A lady looked at a portrait of Monalisa called "double faced embroidery". She said, "it's beautiful and beautiful!" I told her that it was Suzhou embroidery.

My mother was born in Suzhou with the reputation of "the hometown of Chinese embroidery", which was presented to me by relatives of my mother before going abroad.

Seeing me not for sale, the woman left with great disappointment.

Unexpectedly, she came with her husband on the second day. The gentleman was an artist, not only studying Chinese paintings, but also interested in Suzhou embroidery.

In the end, he proposed to buy this embroidery with 2000 Mark. When he said this number, he even surprised me, which can be equivalent to 8000 yuan RMB!

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P, I didn't expect it to be the beginning of business.

Not long ago, several other embroidery pieces, such as "Mount Huangshan" and "lovely panda" in my shop, were also bought by the Germans at a high price.

Rather than "buy", it is better to say "grab": I explain to them in a word, this is an ornament, not to sell, but people humorously say, this is "art", art is not national boundaries, and naturally, they can share with me! This "Lao de" way of thinking sometimes makes people laugh and cry.

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< p > it is true that the old saying "no intention of inserting willows and willows is shady" can not sell clothes, but embroidery has become an unexpected product. Unexpectedly, Suzhou embroidery, which I never paid attention to at home, could have such a great artistic charm. That night, I was so excited that I could hardly sleep one night.

Europeans are generally affluent and advocate art. If this handicraft of Chinese culture is shipped, there will be a big market. At dawn, I can't restrain my excitement and call my mother in Chengdu. I'll tell her about my opening shop and the popularity of Suzhou embroidery in Berlin.

Mother said, that's not easy. I'll send your uncle from Shanghai a few days later! < /p >


< p > < strong > freely breathing, happily making money > /strong > /p >


< p > soon, uncle sent the first batch of goods worth over 20 thousand yuan from Shanghai.

When I removed all the fashion in the shop and exhibited these embroidery, I immediately attracted a large number of customers.

Looking at these exquisite handicrafts, many people are shocked by the profound art and culture of China.

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< p > although these embroidery pieces are expensive, less than half an hour, 15 are bought.

Soon, even some academicians, university professors, foreign tourists, and even embassy staff also patronized the shops.

The sale was sold out in less than a month.

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< p > second the quantity of the goods is very large, and the value is about 100 thousand RMB. Unfortunately, the store is too small to place more samples, thus affecting the interest of customers.

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< p > I immediately installed a computer for customers to browse in the shop, which "stacked" hundreds of different categories of "buy samples".

With this measure, these embroideries will not have nowhere to be displayed. The customers did not pick out the embroidered articles of interest in the shop. I instruct them to browse in my virtual "warehouse". If I look at the appropriate samples, I will pay for them immediately.

At the same time, in order to expand the scope of sales, I also invited friends from the IT community to design a web page for small shops and hang them on the Internet Mall, so that customers who do not want to go out and their customers can sit at home and buy whatever they need. < a href= "//www.sjfzxm.com/" > embroidery > /a >.

It turned out that this way of doing business really worked well.

Later, I also hired two German girls to do the shopping guide, plus they all studied arts and crafts. They had an advantage when introducing embroidery to customers, and they could often buy customers who did not understand Chinese Suzhou embroidery art.

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< p > interestingly, not only is the spot sale in the small store selling very well, but sometimes it will encounter "booking". One day, an old man named Maria invited me to her home to discuss business.

The old man said that she studied Oriental Art and was a collector. She had always loved Chinese paintings, especially the Song Dynasty painter's masterpiece Qingming Shanghe.

She said that this famous painting is similar to the world-famous Monalisa and sunflower.

She asked me to invite first-class embroidery artists in China to embroider embroidery according to the original paintings.

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< p > Qingming Shanghe is a scroll painting with a height of 24.8 centimeters and a length of 528 centimeters.

It is quite difficult to accomplish such a large scale embroidery.

But after talking with my uncle on the phone, I still took the order.

Later, I heard that a master in Suzhou brought 8 embroidered women in the studio to face the long original work. First, he took the picture again and again, and observed the different changes of the characters one by one. It took only 10 days to read pictures only.

9 months later, the embroidery on Qingming Riverside was finally released! < /p >


< p > the embroidery on Qingming River is almost the same as the original painting, and the embroidery technique is exquisite and delicate, vivid and lifelike, even if it is a pole, a tree, a wave of water.

They were all embroidered with a lifelike reality, similar to the original one.

Despite the fact that the German collector paid nearly $500 thousand, she said she was "twelve points of satisfaction and excitement".

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When I got my doctorate in financial management in 2002, P, a company specializing in Chinese Suzhou embroidery, was born in Berlin.

Nowadays, we have been accepted by many large shopping malls and travel agencies in Germany, and some works have been collected by some European collectors.

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In the past few years, by running the Chinese quintessence of Suzhou embroidery, I have already had about 23000000 dollars in assets. If the Chinese currency is synthesized, it will be a hundred million Weng! But the immediate achievements will not relax the pace of my endeavor. Besides Germany, I am also going to sell Suzhou embroidery across Europe. When creating wealth, it can also contribute to the dissemination of Chinese culture. Why not?

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