How To Decorate The Leisure Clothing Shop?
Because casual wear styles are varied and color changeable.
If it is a single color clothing, store layout as concise as possible, color can be dominated by neutral tone, supplemented by other colors.
If the clothing color is diverse, in the decoration color may use the contrast contrast, the contrast color, may also use the simple tone to decorate.
Casual Wear
It has always been very popular with the market. When the leisure clothing shop owner decorates the leisure clothing shop, it should be very flexible and free in the design of the store, so that it can complement each other's clothing characteristics. The atmosphere in the shop must be relaxed and casual, and the merchandise should be watched and picked easily.
As the concept of dress tends to be independent, free and natural, casual clothing has become a large category, and has developed many categories, such as sports and leisure, business and leisure, home and leisure.
Xiao Bian thinks that when decorating shop, the clothing store owner can be very flexible and free in the design of storefront.
clothing
The features complement each other. The atmosphere in the store must be relaxed and casual, and the goods should be conveniently watched and taken.
The decoration of the clothing store is not only a simple decoration of the shop, it needs to consider a lot of factors.
In the aspect of casual wear shop image design, we should not move the previous set of standards, but we need to investigate the shops themselves and the surrounding environment.
Pedestrian flow direction
The situation of sunshine, obstacles, the color and style of shops around, and then according to these specific elements, according to the standard design.
Casual wear shops are very particular about lighting effects. Shops generally need two types of lamps: warm lamps and spotlights.
The light from the warm lamp is warm and warm, which does not change the color of the clothes, and is suitable for lighting the clothes. The refraction of the spotlight is dazzling and beautiful, which can make the shop hall bright and bright, but it will cause the color deviation of the clothing, so it is not suitable for the clothes fitting or the fitting mirror.
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Window is the carrier of brand culture and sales information. Promotion is the main purpose of window design.
In order to achieve the marketing goal, Chen Li Shi can achieve the sales goal of attracting customers to enter the shop and stimulating the desire of buying through the combination and display of windows, clothing, models, props and background advertisements.
On the other hand, windows also play a role in spreading the brand culture.
Because of the dual tasks undertaken by the windows, the design styles of windows are different for different brand positioning, seasons and marketing objectives.
The biggest role of the window is to increase the rate of entering the shop, and it does not sell and recommend the clothing very much.
Therefore, the choice of window dressing should be based on the purpose at that time.
For example, when the new products are listed on a quarterly basis, the styles chosen by the window models should first be seen as the next season.
For example, when you sell, you can choose some image.
For example, when promoting sales, you can use promotional money, and directly indicate the intensity of sales promotion.
In short, window dressing is to let shoppers understand the current trends and trends of clothing, so as to enhance the rate of entry.
Some window design focuses on sales information, and adopts a more direct way of communication. Besides displaying products in window displays, it also prevents posters with promotional information from seeking instant results, so that customers can see clearly and stimulate their desire to enter shops.
Collocation includes two meanings: one is the harmony of a single model, and the other is the harmony between the style of a model and a model.
The combination of the top and bottom models of the model, the combination of models and models form a very clear dress matching, which enables the customers to understand the brand positioning and the products that are currently pushed out of the store, so as to increase the entry rate of the target customers.
If three beauties are wearing the same colored clothes, the same hairstyle, the same height...
Their turnover rate will be much higher.
Similarly, the same window model combination gives people strong visual impact, thus effectively increasing the rate of entering shops.
Color integration also includes other arrangements in the window, such as accessories, advertising and so on.
Then, when the window model becomes a group, we should consider the holistic effect of color.
For example, when we wear clothes, knees, abdomen, elbows and so on will wrinkle. In the display of window models, making these humanized shapes will make the effect of clothing matching more natural.
Modeling humanization is also reflected in whether buttons, or zippers, are buckled, the size of clothing, the choice of thickness and so on.
In short, when people are dressed on the body, what kind of shape should a window model wear?
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